The Vietnamese word "bùa mê" can be translated to "charm" in English. It usually refers to a magical or mystical object that is believed to bring good luck, protection, or special powers to the person who possesses it.
In Vietnamese culture, the use of "bùa mê" is common, especially in rural areas where traditional beliefs hold strong. Many people still believe in the power of charms to protect them from harm or bring them good fortune.